Behind the Legging Design – I Love Philly 4

Behind the Legging Design – I Love Philly

By Jennifer Schultz

Each of the custom leggings I create has a story. So, I am taking you back to my first design I ever created. I was born in Philadelphia at JFK Hospital, but, ended up living in the suburbs of Bucks County. I visited Philadelphia several times with family to see events like, the Barnum & Bailey Circus, with school for a history class trip, and mostly to see my grandmother in the summers who lived on “C” street in Olney. I played with my friends in the alley, walked to the Five and Dime to shop, and frequented the corner store for candy. We sat on the porch every night and just chatted with neighbors on their stoop.

When I was 18, I moved to Philadelphia and lived on my own in an apartment. I took Septa to work, enjoyed buying pretzels from the guy who stood in the road and loved going to Pat’s Steaks for cheesesteaks. I rooted for all our sports teams and still get chills when I watch Rocky. My grandfather was a huge Mummers fan and it was THE show to watch on New Year’s Day.

And the most important thing is, that I met my husband while I lived in Philadelphia. We bought our first home there, went on many dates to local restaurants and pool halls, and we welcomed the birth of my daughter there too. We moved out of Philadelphia and back to Bucks County when my daughter was seven. 

I loved Philadelphia. I was certain many other people did too. So, I sat down and wrote out some ideas for icons that should be on leggings that celebrated Philadelphia. History: The Liberty Bell and Declaration of Independence. Food: Cheesesteaks and pretzels. Iconic: Love Statue replica. I added simple messages of loving Philly. All the memories I created in Philadelphia, fueled my passion for the design and continue to be how I approach future creations.

Since launching my design in 2017, there have been other companies that have copied my design.

But I am not sure that they are a Philly Girl at Heart, like I am.

See the I Love Philly leggings here: https://applegirlboutique.com/products/i-love-philly-womens-leggings-1

The History of Leggings in Film and TV 0

The History of Leggings in Film and TV

Did your favorite actress or celebrity wear leggings on screen?

By Jennifer Schultz, Apple Girl Boutique

We all love our leggings – you know, those super soft, peach-skin like, always comfy and stretchy leggings. Whether you like solids or prints, dressy or athletic, in 2019 there is a wide selection to choose from. You put them on, and sometimes forget you have them on – and you are off to work, shopping, yoga or to pick up the kids. They are so comfortable, that you may even forget you have them on and wear them to bed. 

Now, sometimes, leggings can get a bad reputation, as we have all seen some not so complimentary pictures and memes of see-through, translucent materials that show some unflattering angles of the wearers. We hear some people comment that leggings are not pants, and that women of a certain age should not be wearing them. I say, ignore all of that and let’s find out a little about the history of leggings worn by celebrities.

The first notable actress to wear leggings was Audrey Hepburn in the film “Funny Face”, back in 1957. She wore simple classic black with a tight black scoop neck top. They were not referred to as leggings back then, but tight pants – however, we now know they were what we call leggings.  Fast forward to the 60’s, and we see Adam West and Burt Ward donning tight leggings for the Batman & Robin TV series. I know, they are not women – but they are wearing leggings!

One of the most popular movies of the late 70’s was “Grease”, featuring Oliva Newtown John transforming from her character’s good girl image to a sexy vixen in the finale of the movie, dressed in shiny black leggings with her black off the shoulder top and red Candies heels singing her heart away to John Travolta.  

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As we move into the 80s, who could forget Madonna dressed in leggings and a skirt for Desperately Seeking Susan and some of her music videos? That was when leggings moved from just coming in black – to every color of the rainbow and especially neon. And what about Jennifer Grey who played the sister in Ferris Bueller’s Day Off, the year before she made it big in Dirty Dancing? She was trying to catch her lying brother, ward off the weird principal and chat with bad boy, Charlie Sheen, all while staying cool in her black capri leggings. I mean how else, would she have been able to run from place to place so quickly?

Someone may disagree with me – but I am pretty sure the pants worn by Mark Hamill, Harrison Ford and Carrie Fisher in Star Wars – The Empire Strikes Back, are a looser version of leggings. Because with Luke, Han and Leia and their calf high boots – you can only believe that leggings would fit in them nicely without the thigh area bulking up.    

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In the 90’s, the powerhouse Back to the Future movie features Marty’s girlfriend Jennifer, played by Claudia Wells, wearing super cute and colorful floral printed leggings. In Buffy the Vampire Slayer, The Movie, Kristy Swanson, wears several different leggings while killing vampires and her counterpart Sarah Michelle Gellar, who played Buffy in the television series, wore occasional leggings throughout the show. Must have been that she needed to be flexible for all that vampire butt kickin’ she had to do!

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Looking at the 2000s, Miley Cyrus wore a huge collection of solid, sparkly and printed leggings as her character, Hannah Montana, alone and layered under her skirts. In the 2010s, we see Andrea Navedo, who plays Xiomara in Jane the Virgin, wearing some very colorful capri leggings – and she looked fabulous no matter which guy she was dating! 

 When it comes to the “behind the scenes” wardrobes of many stars, during their downtime – we see pictures of them out and about in leggings - because they are perfect for lounging, shopping and exercising. I can assure you that leggings have been around for a long, long time and now with so many different variations – solids, prints, fleece lined, long and short – the 2010s introduced “jeggings”, which are big alternative to regular jeans. You have denim that has been made to be super stretchy and soft and fit like a legging, with an elastic waist instead of a zipper and button.

It’s no wonder that leggings have surpassed the sales of jeans for the first time in 2017; according to the U.S. Census Bureau as reported by Quartz.

Whew! That’s a lot of leggings. And if you go into the closet or dresser of women in America, including celebrities, you are bound to find leggings - and probably several pairs of solid black, since it’s the number one selling color in the world.

Well there you have it, a look at the history of leggings in the movie and television world. Was your favorite celebrity on this list?

Click here to check out some of our newest leggings.

Sources:

History of Leggings Fashion

There's a monumental shift in American fashion - and it's killing denim for good

Hannah Montana header image

Fashion Archives: A Look at the History of Leggings

The History of Leggings: See the Style through the Decades

The Little Known History of Leggings

Why I Am Inviting You to Join Apple Girl Boutique 0

By Jennifer Schultz, Owner of Apple Girl Boutique

When I started Apple Girl Boutique a little over eighteen months ago, I realized that not only did I love my clothing, but so did my customers. You might be saying, "well how else would you still be in business?" That's a great question. And my answer is - not without all of the amazing women who have been telling their friends and family about my fashions. 

So, two months ago, I launched the Apple Girl Boutique Brand Ambassador Affiliate Program. I wanted women to be able to continue to share their experiences with the clothing they were getting, but to also be able to make money while doing it. 

Often women are looking for how they can make some extra cash in addition to their full time jobs, or maybe they are a stay-at-home mom who craves an opportunity to make money while having the flexibility of working from home, or a woman who would like to start their own business, but doesn't have the capital to get going. 

You can become a Brand Ambassador Affiliate for a nominal cost by selecting one of our Affiliate Sample Kits. These kits consist of one or two pairs of leggings, a personalized URL link to track all of your sales, invitation to our private Brand Ambassador Facebook Group and support with banner ads and sales announcements. 

There are no monthly minimums, no quotas and no recruiting. You sell as little or as much as you want. All Brand Ambassadors receive 20% commission on all sales that come through their personal link and a 20% personal discount.

Apple Girl Boutique offers leggings, tops, dresses and accessories and works with both a selection of manufacturers, as well as, has a custom branded line of clothing. 

Selling the clothing is as simple as sharing your Affiliate Link with friends and family. You do not have to invest in inventory, but, some women choose to. 

My mission is to provide our customers with affordable and comfortable clothing while helping women to create their own success. With your help, I look forward to seeing Apple Girl Boutique evolve in the years to come. 

If you think that the Apple Girl Boutique Brand Ambassador Program sounds like it's right for you, you can visit our "Join Us" page on our website to learn more. 

https://applegirlboutique.com/pages/join-us

If you have questions, please email me at applegirlboutique@gmail.com.

Tips for Choosing the Right Size in Leggings 0

• Start with what size you are in pants or jeans - then try on a legging that is a comparable size
• Look for a legging that is not too tight around your knees - since this is a big area of movement, if they are too tight, they will irritate the skin behind your knee and could potentially rip
• The waist should not be super tight
• When you have them on, they should be so comfortable it's like you are not wearing them
• You should put your leggings on like they are tights or pantyhose - do not pull them up like pants or jeans - as the material is not designed for such pulling.
• Keep in mind that if you have long fingernails - you can rip holes in the leggings - especially if you are struggling to put on leggings that are too small.
• Once you have the leggings on, the material should not look so stretched out that you can see the pattern is distorted or the thread lines.
• Walk around and sit down in the leggings - are you comfortable? Do they feel too tight anywhere?
• If they feel tight, try on the next size. Please do not get concerned about what size the tag says on the leggings - meaning if you are normally a 12 in pants, but need a women's plus size in leggings - as the fit of a legging is not the same as pants. This is especially true with the fit for a one size range in a legging.